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The End of Waiting Time
An Inverse Proportion
Research has shown that customer satisfaction is inversely proportional to the waiting time for them to be served. In simple terms, the longer the waiting time, lower the satisfaction levels.
Combat low attention spans and long waiting times.
No matter how well designed your website is, and how great your content, let’s face it – few consumers have the patience to run through reams of material to get their answers. Ask and get answers in an instant – that is what consumers in the internet age are demanding. For many customers, time spent waiting for a company to get back with a response can be aggravating. Even a small amount of time looks disproportionately long when Mr. Boucher’s much-awaited X-Box hasn’t arrived and he is unable to get a clear answer as to where it has been held up.
How Smart Query Technology can help
By making sure that customer queries are answered and directed appropriately, Smart Query Technology (SQT) cuts down on customer waiting time. SQT helps businesses combat long waiting times by integrating search technology with query logic and record managment.
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